Thank You Thursdays By Jon Gordon Did you know that one of the simplest, most powerful strategies for enhanced leadership, sales and customer service is to thank your co-workers and customers? It’s as simple as “Thank You.” We just have to make time to say it—write it—and mean it. Doug Conant, the CEO of Campbell’s Soup for example, has written 16,000 thank you notes to employees since 2001 and re-energized the company in the process. The key is to do it and do it often. Otherwise it won’t become a habit and if it’s not a habit it won’t produce results. Consider PPR, a company recently voted as one of the best places to work in Florida. They implemented Thank You Thursdays: a process where every Thursday each employee writes at least three thank you notes to their clients. PPR recognized the importance of saying “Thank You” and they created a system to make it happen. I love this idea because they know the system drives the habit and the habit creates results. But what if I don’t work for a company that has Thank You Thursdays you might ask? Then simply create your own system or find one that works for you. Thank you Friday’s perhaps. :) There’s even a company called Profits in Progress, www.profitsinprogress.com, that provides business people with thank you note cards and a system to help you incorporate the power of gratitude into your business process. If you don’t like writing thank you notes then make it a point to call your customers and colleagues and thank them over the phone. Or thank people when you meet them in person. Thank your employees for striving to help the team succeed. Thank them when you see them doing something right. Thank your co-workers for helping you on a project. Thank your customers for the opportunity to serve them. Expressing gratitude, like anything, is a skill and the more we do it the better we get.
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